Oct 2019

The Revitalized Chick Pea

Branding
Identity Design

Writing & Travelling are two of the main passions that needed to come together with this project. The goal is to create a platform for people who have something to say.
With The Revitalized ChickPea, Michelle wants to create a place for collaboration, networking & fun.

Scroll to see full case study
The Revitalized Chick Pea
Discovery

Writing & Travelling are two of the main passions that needed to come together with this project. Michelle was looking for a personal brand where all her passions would intertwine into one Identity. She had already come up with a quirky name for her brand called The Revitalized Chickpea. Michelle’s  goal is to create a platform for people who have something to say. With The Revitalized ChickPea, Michelle wants to create a place for collaboration, networking & fun.


The Revitalized Chick PeaThe Revitalized Chick Pea
Strategy

Together we discovered that The Revitalized Chick Pea is a colourful collection of all things writing an open communication for everyone. It is non judgemental with a strong emphasis on conscious & green living. A writer's platform. for everyone to collaborate and have a voice. It quickly became clear it had to be playful and colourful as a full reflection of Michelle herself


StrategyStrategy

Branding

The Brand ended up as a colourful Rebellious collection of all things writing, consciousness, green living and open communication for everyone

Everyone is an artist in his, her or their own existence, colouring their canvas with the art of kindness and passion for life. Find your voice, tell your story. no border should be a burden to disconnect shared interests.

- Michelle Braakhuis

BrandingBranding

Project Gallery

No items found.